2D Animation | Motion Design
MNF Rebranding Project
Monday Night Football is a broadcast focused on football games. The core concept behind the rebranding is inspired by the fast-paced movements and dynamic actions of the players. Visually, this is expressed through the use of repeated narrow boxes and curves, symbolizing the speed and energy of motion, creating a sense of stretch and momentum throughout the design.
2025
The logo was redesigned, drawing inspiration from the essential elements of the game — the football helmet and ball.
The core color palette remains rooted in tradition, using red and blue as primary colors, reflecting the broadcast's established identity.
A vibrant green was added strategically to highlight key concepts and bring a fresh, energetic layer to the visual system.
Lower Third
Athletics
Lower Third
Game Scores
Lower Third
Game Scores
Touch Down